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  • WiscoREIA Madison: REI Automation

WiscoREIA Madison: REI Automation

  • 13 May 2024
  • 5:30 PM - 8:30 PM
  • Tanner's Bar & Grill

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Using automation in Real Estate Investing to save time, reduce overhead, and make more money!


Here are some key points Donald will cover:


1. Marketing to Motivated Sellers w/ Purpose

2. Proper Sales Process

3. Follow Up is Key (Phone/SMS/RVM/Direct Mail/E-mail)

4. Tracking Your Numbers (KPI's)

How can automation be used in the above areas to save time, reduce overhead, and make more money!


Speaker: Donald Ross


Donald Ross was active duty in the United States Marine for seven (7) years (2007-2014). During his time in service, they had systems and processes for everything! He was in charge of purchasing and tracking millions of dollars in unit assets. While working in the Contracting Department, he developed a CRM that tracked all unit requests from requirement to award. It tracked $200 million in contracts and is used to this day.

In 2014 a business partner and Donald Ross were flipping contracts (wholesaling) houses after being medically retired from the Marines. He built REI Automation Squad’s first CRM for real estate investors due to their own requirements within their business. As they joined masterminds within the real estate investing community others were asking what they used and if it was something they offered as a service? Providing software as a service (SaaS) began and has grown into a multimillion-dollar business.


WiscoREIA's Madison Meeting Always Meets on the 2nd Monday of the month from 

5:30 pm to 8:30 pm!


HostChris Hake


Chris is the visionary and investor coach of the Master Investor Academy and Madison Real Estate Investors Association (REIA). Chris has decades of real estate investing experience and has seen (and smelled) more distressed properties than he cares to admit.  He now applies that knowledge in the mentoring and education of his Coaching students that are actively engaged in rehabbing, wholesaling, and holding of properties all over South Central Wisconsin.

Chris has been a Madisonian for over 45 years and investing in the Madison real estate market for over 26 years. Since doing his first house hack in 1994, he has been involved with 100’s of house flips, 100’s of rentals, raised over 10 million dollars to fund those deals and had 1000’s of students come through his local training and coaching programs. Chris has a PhD & Master’s Degree in the school of hard knocks. 

Between 2006-2010 Chris taught the Real Estate Investing course at Madison Area Technical College, which saw 100’s of students come through his classes. 

Between speaking engagements and mentoring other investors, Chris oversees the daily operations of his investing business, Madison Property Group, that rehabs, wholesales and wholetails properties, and holds properties for his investment portfolio.

In July 2012, Chris founded The Madison REIA and in July 2021 merged his REIA with WiscoREIA which has 7 REIA’s across Wisconsin, bringing the combined membership to over 650 with 8 locations! 


Make sure to bring tons of business cards as you will be meeting with people that you want to get to know!


Meeting Location:

Tanner’s Bar & Grill

2259 Deming Way

Middleton, WI 53562

Please enjoy food, drinks, and TIP YOUR SERVERS!


5:30 pm - 6:00 pm - Doors open early for Networking

6:00 pm - 8:30 pm - Speaker Presentation

You can stay after the meeting as well to network! Remember to bring your deals!

Members are always FREE! Your first meeting with WiscoREIA is FREE!

 After your first meeting, Non-Members are $20.

**No cash or checks are accepted at the meeting.**

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