Educating Wisconsin Investors

WiscoREIA Racine-Kenosha: Automating Your Empire: How to Scale with a High-Performance CRM

  • 19 May 2026
  • 5:30 PM
  • Route 20 Bar & Grill | 14001 Washington Ave Sturtevant, WI 53177

Registration


Register

Automating Your Empire: How to Scale with a High-Performance CRM

Click here to pre-register!


Ready to stop chasing deals—and start building a system that brings them to you?


Join us for “Automating Your Empire: How to Scale with a High-Performance CRM” and discover how to turn your real estate business into a well-oiled machine. This is where strategy meets systems—and where serious investors separate themselves from the pack.


In this session, we’re pulling back the curtain on the exact tools and workflows used to manage and scale a growing investment business—without the chaos. You’ll learn how to create consistent deal flow, streamline your operations, and build a business that runs with intention.


Here’s what we’ll dive into:

Marketing Funnels: How to capture and track leads automatically from your digital marketing—so no opportunity slips through the cracks.

Direct Mail & Offers: Utilize your CRM data to launch targeted direct mail campaigns and instantly generate multiple offer types—giving you speed and consistency when it matters most.

Lead Management: Leverage powerful list capabilities to organize your pipeline, prioritize opportunities, and stay in control of your business.

Deal Flows: Use built-in task lists and systems to keep your projects on track, within budget, and moving efficiently toward the closing table.


If you’re ready to scale, simplify, and systematize your business—this is a session you don’t want to miss.


Bring your questions, bring your business cards, and get ready to level up.


Speaker: Bob Dowell

Bob Dowell is a real estate investor and the founder of Premier Choice Investments, specializing in wholesaling and rental property acquisition in southeastern Wisconsin.

With a background in construction, Bob spent years working for investors—handling renovations and managing projects—before realizing that real estate investing was his true calling. After learning the ropes from the mentors he worked with, Bob made the leap to full-time investing in 2024 to create financial freedom and a lasting legacy for his family.


Since then, Bob has built a growing rental portfolio, including single-family homes and duplexes, while successfully wholesaling 10 properties. His success in the industry allowed him to retire his wife, Colleen, after her 16-year career in oncology research, giving her the opportunity to help with the business and stay home with their three daughters.


When he isn’t closing deals, Bob enjoys life on his farm raising beef and pork. As a private pilot, he also loves flying his family to breakfast and dinner destinations. His mission is to build generational wealth for his daughters and help others achieve financial independence through real estate.



WiscoREIA Racine-Kenosha Always Meets on the 2nd Tuesday of the Month from 5:30 pm to 8:15 pm!


Host: Ray Thorsen & Ken Collins

Ray began his interest in real estate investing in 1999. His parents let him continue to live at home for free after he finished school, as long as he was saving his money. This allowed him to buy his first duplex, which he renovated, put tenants in, refinanced and bought another duplex. Today, that is called the “BRRRR” method. He continued to “House Hack” and “BRRRR” numerous times which led to experience in flipping houses, private lending, as well as, creative finance deals. 


He always loves talking about real estate sharing what he has learned to do and what not to do. He also enjoys making business connections and learning from others’ trials and triumphs.


Outside of real estate, he loves spending time with his family. He is an aspiring wood worker, welder, and tinkerer. He likes to play golf, ride motorcycles, and go for cruises in the convertible with his kid. 


Ken's journey began in the field of social work and psychotherapy, where he dedicated a decade to helping others navigate their personal challenges. Seeking new horizons, he transitioned into the tech industry, joining Hewlett-Packard. Over the next 24 years, he evolved from a Computer Engineer to a Global Project Manager, culminating in his leadership of the Global Sales Lead program, which under his stewardship generated nearly $1 billion in sales each year.


In 2016, Ken pivoted to real estate investing, initially employing the BRRRR (Buy, Rehab, Rent, Refinance, Repeat) method. Upon retiring from corporate life, he focused on creative deal structuring, mastering techniques like Subject-To (Sub2), Lease/Options, and Land Trusts. His portfolio includes over 50 Real Estate  transactions in the last 8 years, ranging from mobile homes, single family and  multifamily properties, showcasing his versatility and expertise in the real estate market.


Ken credits much of his real estate knowledge and sharpened skills to his active participation in the many WiscoREIA Madison education programs. Through joining their Coaching Program, completing the Blueprint course, and engaging in numerous educational opportunities including hands-on property tours and weekend training events from a variety of speakers sponsored by the REIA, Ken has continuously expanded his expertise in real estate.


Ken is renowned for his proficiency in lead generation and deal negotiation, leveraging a multitude of creative strategies to craft win-win scenarios in real estate. He now steps into his role as a coach for aspiring real estate investors, eager to share his knowledge and experience. He is always on the lookout for personal growth opportunities, being an active member of groups like Lifeonaire and the Generations of Wealth Mastermind group, which further fuel his passion for continuous learning and development. 

With a life that beautifully blends family, community, technology, and real estate, Ken Collins is not just a coach but a mentor who understands the art of building wealth through real estate while maintaining a life of balance and fulfillment.


Make sure to bring tons of business cards as you will be meeting with people that you want to get to know!


Meeting Location:

Route 20 Bar & Grill

14001 Washington Ave

Sturtevant, WI 53177


Please enjoy food, drinks, and TIP YOUR SERVERS!

5:30 pm - 6:00 pm - Doors open early for Networking/Check-in

6:00 pm - 8:15 pm - Speaker Presentation


The meeting ends at 9:00 PM, but we’ll continue with an informal after-meeting for anyone who’d like to stay.


You can stay after the meeting as well to network! Remember to bring your deals!


Our doors are open to EVERYONE!


***Make sure to pre-register - We are now Cashless***

Click here to pre-register!

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